>so, LEGO is also going for the CCP money now?
They've been courting them with more Chinese influences in Ninjago, but with China staring to open up to the West, Lego is trying to really capitalise on their brand image (high quality, educational toy) by pushing a specifically tailored theme towards rich Chinese parents to drive home the perception of their brand. From a business perspective it makes sense.
Personally the sets are alright but they don't interest me greatly, especially with the higher prices and the quite forgettable looking villains. How will the theme continue after the first wave? I assume from the wave lineup that it covers the entire first season of the show, but where next?